Week 3: Meeting Our Agro-Business Partner – Perusahaan Abdullah Sekeluarga

 

This week marked a meaningful milestone in our community service project. We officially met with Encik Mustaqim Abdullah, the owner of Perusahaan Abdullah Sekeluarga, a well established Harumanis mango collection and sales center in Perlis.

Encik Mustaqim warmly welcomed us to his premises, shared insights into his business operations, and showed genuine interest in our digital marketing efforts. To our delight, he served us fresh Harumanis mangoes during the visit and even gifted each team member a bottle of their signature product the Harumanis cordial. 🥭💛


📝 Activities This Week:

  • Visited Perusahaan Abdullah Sekeluarga and conducted our first on-site discussion.

  • Gathered detailed information about the business operations, target customers, and current marketing methods.

  • Took photos of their Harumanis products and packaging with permission.

  • Discussed early content ideas for social media posts.

  • Divided responsibilities among team members for content creation and platform setup.



🧠 Skills Applied / Learned:

  • Conducting real-world interviews and gathering client requirements.

  • Learning how to plan brand-focused content based on business needs.

  • Improving teamwork and communication in a live setting.




Harumanis mangoes and cordial — proudly local, fresh from the farm!






👥 Team Collaboration:

  • Najdat – led the conversation with Encik Mustaqim and documented key points.

  • Nadia – captured photos of the site, products, and cordial.

  • Xin Yi – started sketching design drafts for promotional materials.

  • Adriana– compiled a business profile and summarized product offerings.

  • Choong – helped with photo caption ideas.

  • Luisa – prepared and posted this Blogspot e-logbook update.




💬 Reflection:

Meeting Encik Mustaqim in person gave us a stronger connection to our project. His hospitality and support motivated us to create meaningful digital content that reflects the quality and uniqueness of Perusahaan Abdullah Sekeluarga’s Harumanis products. We’re excited to take the next steps together!








 

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